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Toronto, Ontario, Canada
My passion is also my business, as I am with the Toronto based Hav-A-Kar Auto Group. I sell or lease any make of car, van or truck available in Canada. My interest in all things "car" has helped me with my many clients in Ontario over the past 25+ years. Please give me the opportunity to assist you.

Thursday, November 29, 2018

November 30: Really Toyota?


Anyone familiar with racing knows these initials and knows that they stand for Toyota Racing Development. These are the guys that get involved in Toyota's NASCAR effort, off roading, Le Mans and anywhere else where Toyota puts rubber to the road in anger. After a few years of racing successes, the TRD name has real street cred among enthusiasts.



TRD is pretty exciting stuff, so imagine my surprise, when I see that they are doing up a Camry for 2019 to further enhance this car line's well known sporting reputation......


Of course, the Camry has no sporting reputation, except in NASCAR, where a generic body has Camry decals added over a tube chassis. But hey, give Toyota marks for trying to move this model into an area where those wanting a bit more spirited driving can consider the Camry, along with the Accord or Mazda6. And to be fair, the sport model of the '18 Camry was far far better than any past model had ever been. So TRD was the next logical step.

But that's not the really big announcement from Toyota and TRD. Wait for it............recognize this corner carving machine from the Toyota stables?


I can see the head scratching going on, as you wonder how you've missed identifying this wunderkar from across the Pacific. Do these pictures help a bit........



Of course, it's that famous seniors' dream ride, the Avalon. Known for its size, its comfort, its reliability (it's a Toyota after all) and its ability to handle any corner at walking speed. And now TRD has added it to their roster of hotted up models.

Come on guys, get serious. 

Is there one even person on this planet who has ever requested a performance Avalon? And just how popular is the Avalon even among its target market? In Canada, up to the end of October of this year, each of the 285 Toyota dealers in Canada sold a grand total of 1.89 Avalons. Not each month, but in total. They couldn't even sell a total of two! Maybe this massaging by TRD can push those sales per dealer to 2.2 or even 2.5. Wow, it boggles the mind.

So folks, if you were wondering what it would be like to put wheels on your sofa and tune it up a touch, your ride is ready. Please don't knock over any seniors in your rush to be first in line.

Until next time.......

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