Over the years, the car manufacturers have tried to appeal to mom's desire to drive something that really says who she is. Time to ramble thru automobile history and see how some of them have appealed to the fairer (their term, not mine) sex.
I never thought that I had "a way with women", probably somewhat of the opposite. Back in the '50's, Buick had a car, that they felt had a mesmerizing effect on the opposite sex..........
Dreamers? No way, no how, this car would have wrapped moms and other females around its huge steering wheel. Mind you, back in its day, there weren't a ton of interesting choices, but I can bet this early '50's coupe wasn't one of them. Moving on........
Yes, this is certainly more like it. Give your wife a sport utility and you've made her day. Make it a Mercedes and you've also made your night (if you get my drift, friendo). But in the real world, Mercedes are not always the vehicles being wrapped for her special day.
Now, going way back long before any of us were born (even my 102 year old neighbour), this car company decided to cover their bases and not leave any female out........
.......but, why they didn't add aunt or grandmother, I don't know. Note, that they also say that children can operate this car with ease. Just what were they thinking?
Moving forward a few years, Chrysler brought out a car, that, well, you can read the headline.........
Not sure an ad like this would fly today, but for mom's everywhere Chrysler had her car (in their opinion). But, was that car designed especially for a women, like this Buick purports to be?
From what I can see, this very happy mom (and who wouldn't be happy behind the wheel of this somewhat sporty, crocus yellow behemoth) is about to back over her bike riding daughter. Happy Mother's Day?
Most mothers are saints, when it comes to loving their kids. Ugly or beautiful, smart or stupid, a mother's love transends the ordinary, when it comes to her offspring and according to VW, even her vehicle, if it was the very first minivan........
The percocious youngster is dragging his mom to her minivan, when she'd far rather be in that yellow Buick.
Ford also felt they had it covered, when it came to features that would appeal to Mrs. America. As you can see in this ad, Ford thought moms liked features, such as seats, headlights and a steering wheel.......
What does a mom really want? There was a time, when this was a foregone conclusion and Cadillac nailed it with their ads........
I mean, back in the day, what self respecting mom wouldn't like to show up at their kid's rugby practice or piano recital in a Cadillac? Even today, that is still the case in many neighbourhoods, when those Escalades are lined up outside of the local private school. The more things change........
What says woman better than a soft pink and cream car with pink rosebud upholstery? Not lacking in those other inportant features either, as it came complete with those things so important to the woman in your life. Things like a pink raincoat, bonnet and umbrella. Want more? Also, a pink purse with pink coloured comb, cigarette lighter and compact. Yep, Dodge really nailed it with this dream ride for the moms of North America.
Now back to 2017. Make her Sunday more meaningful and get her out of the family hauler for the day. Rent her a Mercedes, a Bimmer, a Caddy or a Corvette. Let her experience a carefree, but not car free day, away from the drudgery of her humdrum existence (think I might be overstating it a bit?).
Happy Mother's Day.
Until next time.......
No comments:
Post a Comment